If you only know one thing about digital marketing, it should be this: It’s not about you.   Gone are the days when consumers were expected to struggle through long wait times, inconvenient hours or unhelpful call center employees to have their problems handled. These days, purchasers won’t think ...
SXSW is one of the biggest moments on social media every year for hundreds of brands and thousands of fans, so when Splash Media hit the streets of Austin, TX at SXSW 2016, we decided to have a little fun talking social media with the fans.
We all know about Facebook’s newest addition to its family-friendly hub, Facebook Reactions, but there still hasn’t really been a guide on how to best use the new feature. This is just another way for Facebook to stay ahead of the curve and keep its audience engaged in, quite possibly, the most ...
Last night’s Grammy Awards did not disappoint when it came to the opening number, acceptance speeches, tributes and performances. However, one of the biggest performances of the night appeared on the Twitter stage. With seven million tweets surrounding the event, and a potential reach of nearly 50 ...